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Website Project

Your final web project will include a justification, or creative brief, to management, a plan for a website of at least five pages, and a home page for the website with a working link to at least four other Web pages. You'll plan and execute all five pages.

Submit the justification on paper by the end of lab during the week listed in your syllabus. Submit the completed final Web project in a large envelope by the time and date listed in your syllabus. The website should be submitted on a CD or some other kind of portable storage device (to be returned), along with a printout of the web pages (but not the source documents). All elements in the website (not including the justification) are to be filed electronically within one folder, or directory, with a logical title. The requirements are outlined below.

The Justification — Justify the investment and commitment that it would take to set up and maintain the website or revamp an existing one. The justification should be about one page, typed and double-spaced. Using your organisational research, explain why your organization needs a website or redesigned Website. Name at least three objectives the website is intended to achieve. At least one of your objectives must be behavioral. Be sure the objectives are specific, realistic, measurable, and obtainable within a specified time period. Outline the content for all five Web pages, using pages 89 and Chapter 7 of The Non-Designer's Web Book as a guide. Include a diagram of the five-page Website and how the pages relate (link). Sketch the home page and prepare a CSS and/or table plan for it.

  • The justification must include:
    • Statement justifying the investment in the website.
    • Three measurable objectives (one of which is behavioral).
    • Outline of content for five pages.
    • Diagram of five-page Website, showing how pages link.
    • Sketch of design of home page.
    • A CSS and/or table plan for the home page.

The Website — Produce a five-page website, with a home page and four others that are visually related to it. One page must use the corrected background section of your research report to produce a background/about page for your organisation. It should be long enough to use a back-to-top link.

The Home Page Produced by hand-HTML coding or produced with web-authoring software such as Dreamweaver, the home page should follow the guidelines and design principles outlined in The Non-Designer's Web Book.

  • The Home Page must include:
    • At least one graphic—jpeg, gif or png as appropriate—rendered correctly in Photoshop (mode, image size [ppi]) with a special finish of your choice (vignette, mortise or transparency for outline).
    • A working mailto link to your email address.
    • A functional navigation bar, with rollovers.

The Article — Coding by hand or formatting with Web-authoring software, create a background page from your research project.

  • The article must include at least the following:
    • A headline or title, following the appropriate format for your piece.
    • At least four external links (absolute addressing) relative to your client.
    • A nav bar with rollovers that is visually related to the home page and includes working links to all pages, including the home page.
    • A working link at the bottom back to the top.
    • A byline that is a working mailto link to your email address.
    • At least one graphic—jpeg or gif as appropriate—rendered correctly in Photoshop (mode, image size [ppi]). This graphic must be different from, and in addition to, the graphic required for the home page.

All pages — All five pages must have some kind of navigation bar that is visually related (not necessarily identical) to the home page. All five pages must be generally visually related.

The final Web project will be graded on:

________

All minimum requirements above met, including measurable objectives in the justification, sketch and table plan, Website pages printed out, Web materials in a folder (directory) on portable media, and materials submitted in a large envelope. (40%)

________

Functionality: Do links work? Are they good, logical sites? Do graphics load correctly and quickly? Do rollovers work?(20%)

________

Graphics: All art rendered correctly (mode, image size, scaled without distortion) in Photoshop? (10%)

________

Writing, grammar, spelling and mechanics. (15%)

________

Visual Appeal: Do pages adhere to sound design principles? Do they reflect careful planning and execution? (15%)

________

Originality: Do pages go beyond the minimum requirements for class? Do they demonstrate experimentation with HTML, CSS and Web publishing? (Extra Credit--up to 5 points)

________

Total

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lperry@nus.edu.sg

cnmwc@nus.edu.sg

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